国际知名品牌英语广告语赏析
国际知名品牌英语广告语赏析-1.Good to the last drop. - 滴滴香浓,意犹未尽。(麦斯威尔咖啡)- -2.Obey your thirst. - 服从你的渴望。(雪碧)- -3.The new digital era. - 数码新时代。(索尼影碟机)- -4.We lead Others copy. - 我们领先,他人仿效。(理光复印机)- -5.Impossible made possible. - 使不可能变为可能。(佳能打印机)- -6.Take time to indulge. - 尽情享受吧!(雀巢冰激凌)- -7.The relentless pursuit of perfection. - 不懈追求完美。(凌志轿车)- -8.Poetry in motion, dancing close to me. - 动态的诗,向我舞近。(丰田汽车)- -9.Come to where the flavor is Marlboro Country. - 光临风韵之境——万宝路世界。(万宝路香烟)- -10.To me, the past is black and white, but the future is always color. - 对我而言,过去平淡无奇;而未来,却是绚烂缤纷。(轩尼诗酒)- -11.Just do it. - 只管去做。(耐克运动鞋)- -12.Ask for more. - 渴望无限。(百事流行鞋)- -13.The taste is great. - 味道好极了。(雀巢咖啡)- -14.Feel the new space. - 感受新境界。(三星电子)- -15.Intelligence everywhere. - 智慧演绎,无处不在。(摩托罗拉手机)- -16.The choice of a new generation. - 新一代的选择。(百事可乐)- -17.We integrate, you communicate. - 我们集大成,您超越自我。(三菱电工)- -18.Take TOSHIBA, take the world. - 拥有东芝,拥有世界。(东芝电子)- -19.Let's make things better. - 让我们做得更好。(飞利浦电子)- -20.No business too small, no problem too big. - 没有不做的小生意,没有解决不了的大问题。(IBM公司)--英文广告中不止用词别出心裁,句型也很有特色。下面我们就来看一看。 --英语广告的句型也多种多样,但最常用的句型有以下几类: --1) 祈使句 这是出现最多的句型。 --例 1 Ask any one who owns one. (汽车广告语) 询问一下有这种车的人吧。 --例 2 Lay down your arms.(桌子广告语) 放下您的胳膊吧。 --例 3 Please do not leave it too late. 事不宜迟。 --2) 一般疑问句 通常用在广告的前面。 --例 1 Have you ever dreamed of ascending the steps of a great temple built to the gods? (旅行社广告)您是否梦想过登上为众神修建的宏伟庙宇的台阶? --例 2 Can a tired, overworked voice command attention in class? 一个疲惫、过劳的声音能吸引全班的注意力吗? --又如下面这个广告全部由一般疑问句构成: --People with PhDs should have inquiring minds. Consider this a simple test. --A) Do you want to work in world-class research laboratories? --B) Do you want to apply your research skills to keep a successful business at the cutting edge of world technology? --C) Do you want to build your career with a major international company headquartered in Australia? --If your answers to these questions are was the one for me. You sit up so high, like you have so much control.